# Fractional Advisory

A strategic partner who has been inside marketplaces, not just studied them.

Ongoing founder-to-founder advisory for marketplace founders at $1M to $30M GMV.

Source: https://www.marketplacecollective.co/services/fractional-advisory

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## The Problem

Most founders at your stage make high-stakes decisions with incomplete information and no one to pressure-test them with. Your investors are pattern-matching from a portfolio, not from having run a marketplace. Your team doesn't have the context. Generalist advisors give generalist advice. What you need is someone who has solved your specific problems before and can tell you what the mistake looks like before you make it.

## What I Do

### Weekly or biweekly working sessions

Dedicated time to work through the highest-stakes decisions on your plate. Hiring calls, strategic pivots, fundraising strategy, pricing changes, market expansion decisions. I come prepared and I push back when I disagree.

### Async Slack access

The questions that can't wait for a scheduled call. Quick reaction to a term sheet, a read on a candidate, a gut check on a pricing change. Between-session access to someone who knows your business well enough to give a useful answer fast.

### Strategic reviews and audits

Periodic deep dives into the parts of your business that need a fresh set of eyes. Growth audit, supply quality review, product prioritization review, competitive positioning. I bring the outside perspective your team is too close to have.

### Network introductions

Connections to operators, investors, potential hires, and partners from 17 years of building in this space. I make introductions when I think they'll actually move something forward.


## What You Get

- Better decisions made faster with less second-guessing
- A strategic partner who understands your specific vertical
- Access to a network built inside marketplaces
- Leadership support without the cost of a full-time executive

## Who This Is For

Marketplace founders between $1M and $30M GMV who are moving fast, making big decisions, and want someone in their corner who has navigated the same inflection points. Minimum 3-month engagement.

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Work with Bryan: https://www.marketplacecollective.co/work-with-me